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According to Chambers (Chambers Communications), a business venture can live or die by the quality of a business plan or proposal, and this book, part of the Entrepreneur's Guide series, offers a step-by-step outline of the writing process for entrepreneurs. Chambers stresses that business plans and proposals should not necessarily inform investors, but break through busy schedules and short attention spans to sell an idea in a quick and concise manner. By showing prospective entrepreneurs how to "play the game," the author illustrates how to inspire action and move business projects forward.