The Day-Glo Brothers
the true story of Bob and Joe Switzer's bright ideas and brand-new colors
From Library Staff
The story of two brothers stumbled on a formula for colors that glow with an extra-special intensity—Day-Glo colors.
What started as an attempt to liven up a magic show becomes so much more! Before 1935, fluorescent colors did not exist. Barton discusses how two brothers worked together to create the eye-popping hues.
Describes the discovery of fluorescent paint by Bob and Joe Switzer, who experimented for years before finding the formula for creating colors which could glow in sunlight, a feature which led to the paint being used for safety items around the world.
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