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Business Plans That Work

A Guide for Small Business
Zacharakis, Andrew (Book - 2011 )
Average Rating: 2 stars out of 5.
Business Plans That Work


Item Details

Turn your great idea into BIG PROFITS with a powerful, persuasive business plan! With any endeavor, good planning is the key to good results--especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit. A virtual blueprint for entrepreneurial success, this new edition of the popular entrepreneur's guide provides all the tools you need to communicate the value of your idea to investors and attract key talent, and create a plan you can turn to throughout the entire process of starting and running a business. You'll learn how to: Determine what to include in each plan, why, and for whom Secure the capital you need to get the project off the ground Assess opportunities and risks involved in your project Avoid common pitfalls that cost money, time, and effort With Business Plans That Work , you have everything you need to create winning strategies for development, sales, marketing, operations, distribution, and everything else successful ventures are founded on.
Authors: Zacharakis, Andrew
Title: Business plans that work
a guide for small business
Publisher: New York :, McGraw-Hill,, c2011
Edition: 2nd ed
Characteristics: viii, 197 p. ;,23 cm
Statement of Responsibility: Andrew Zacharakis, Stephen Spinelli, Jeffry A. Timmons
Notes: Rev. ed. of: Business plans that work / Jeffry A. Timmons, Stephen Spinelli, Andrew Zacharakis. c2004
Includes index
Contents: Entrepreneurs create the future
Before you start writing your plan : asking the right questions
Getting started
Industry : zoom lens on opportunity
Company and product description : selling your vision
Marketing plan : reaching the customer
Operations and development : execution
Team: the key to success
The critical risks and offering plan sections
Financial plan : telling your story in numbers
Additional Contributors: Spinelli, Stephen
Timmons, Jeffry A.
ISBN: 9780071748834
0071748830
Branch Call Number: 658.4012 Z16b 2011
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