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Guerrilla Marketing for Job Hunters 3.0

How to Stand Out from the Crowd and Tap into the Hidden Job Market Using Social Media and 999 Other Tactics Today
Levinson, Jay Conrad (Book - 2011)
Average Rating: 3.5 stars out of 5.
Guerrilla Marketing for Job Hunters 3.0


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The 3rd edition of this work has been revised, updated, and expanded to include new and timely information about recruiting in the information age. This will be specific to utilizing social networking tools as a means of taking control of the job search, as well as expert advice from respected guest

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The 3rd edition of this work has been revised, updated, and expanded to include new and timely information about recruiting in the information age. This will be specific to utilizing social networking tools as a means of taking control of the job search, as well as expert advice from respected guest bloggers. It expands on the techniques of the 2nd edition, including tips on how to leverage Facebook, Twitter, Google, and other social networking sites to take advantage of "the secret lives of top recruiters". This guide will teach readers how to present their skills in creative new ways that stand out in today's hyper competitive job market, and employ little known search engine optimization tricks used by top headhunters. -- Provided by publisher.

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Additional Contributors: Perry, David
Imprint: Hoboken, N.J. - John Wiley & Sons
Pages: 317
ISBN: 9781118019092, 1118019091
Call number: 650.14 L665gth 2011
Language: English
Contents: Introduction: The winner's edge
Why you need to become a guerrilla job-hunter : the new global America
Your Guerrilla Mind-Set.
Personal branding guerrilla style : shape up your brand with attitude
Attitude check : upfront and personal
Your guerrilla strategy : think like a general, execute like a sergeant
Weapons That Make you a Guerrilla.
Your research plan : research, the guerrilla's competitive edge
Resume writing and cover letter boot camp : overhaul your personal marketing materials
Guerilla networking : a radical approach
Tactics That Make you a Guerrilla.
LinkedIn, the 800 pound gorilla : your "be found" epicenter
Digital breadcrumbs : plugged in, turned on, tuned in
Commando tactics : 15 breakthrough strategies that work
Your Guerrilla Job-Hunting Campaign.
The force multiplier effect in action : 12 sample campaigns
Hand-to-hand combat : winning the face-to-face interview
Negotiating the deal : how to bargain with confidence
Career lancing : all, ways, ready
Notes: Includes index
Introduction: The winner's edge -- Why you need to become a guerrilla job-hunter : the new global America -- Your Guerrilla Mind-Set. -- Personal branding guerrilla style : shape up your brand with attitude -- Attitude check : upfront and personal -- Your guerrilla strategy : think like a general, execute like a sergeant -- Weapons That Make you a Guerrilla. -- Your research plan : research, the guerrilla's competitive edge -- Resume writing and cover letter boot camp : overhaul your personal marketing materials -- Guerilla networking : a radical approach -- Tactics That Make you a Guerrilla. -- LinkedIn, the 800 pound gorilla : your "be found" epicenter -- Digital breadcrumbs : plugged in, turned on, tuned in -- Commando tactics : 15 breakthrough strategies that work -- Your Guerrilla Job-Hunting Campaign. -- The force multiplier effect in action : 12 sample campaigns -- Hand-to-hand combat : winning the face-to-face interview -- Negotiating the deal : how to bargain with confidence -- Career lancing : all, ways, ready
Statement of responsibility: Jay Conrad Levinson, David Perry
Characteristics: xli, 317 p. :,ill. ;,23 cm
Author (Original Script): Levinson, Jay Conrad
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