Social Media Marketing for Digital Photographers
Teaching photographers how to use social media to grow theirbusinesses With the rapid rise of both digital photography and socialmedia, amateur photographers can now turn what was once a hobbyinto a thriving business. Social media sites such as Twitter,Facebook, LinkedIn, and Flickr offer loads of exciting marketingopportunities. This practical guide from a well-respectedprofessional photographer shows you how to take advantage of socialmedia to grow a profitable photography business. If you've beenwondering which social media sites to use, how to use them, howoften to use them, and more, this book is for you. Guides you through how to market your photography business onTwitter, Facebook, LinkedIn, Flickr, and other social mediasites Shows you how to translate your use of social media intoincreased profits Helps you answer such questions as "Which sitesshould I use?" and "How do I get started?" Provides invaluable testimonials from top photographersdiscussing their social media business success stories Guides you through inspiring brand evangelists through socialmedia Teaches important survival tips for your social mediaprogram In addition to the powerful strategies, interviews wereconducted with thought leaders in the photo industry -- Kenny Kim,Zach and Jody Gray, Jerry Ghionis, Becker, Jasmine Star, CatherineHall, and Grace Ormonde -- to provide you with all-star tips andtricks. Whether you're just starting a professional photographybusiness or are a seasoned pro looking for good advice on usingsocial media to promote yourself, Social Media Marketing forDigital Photographers is the book you need.
Hoboken, N.J. : Wiley, c2012
Branch Call Number:
770.68 C4543s 2012
xvii, 254 p. :,col. ill. ;,24 cm