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Multcolib Research Picks - Running a Small Business

Engagement Marketing
Engagement Marketing How Small Business Wins in A Socially Connected World By Goodman, Gail F. (eBook - 2012 ) Click here for full text »

Annotation:"As a small business owner, you've always relied on word-of-mouth referrals to grow your business. Thanks to social media--and its nimble partner, mobile technology--it's now easier than ever to turn customers and clients into engaged fans who spread the word about your business across a variety of online platforms. And that's what 'Engagement Marketing' is all about." [from the publisher]

The New Rules of Marketing & PR
The New Rules of Marketing & PR How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly By Scott, David Meerman (Book - 2011 ) 658.872 S425n 2011 Available in some locations
Content Rules
Content Rules How to Create Killer Blogs, Podcasts, Videos, E-books, Webinars (and More) That Engage Customers and Ignite your Business By Handley, Ann (Book - 2012 ) 658.872 H23684c 2012 All copies in use Availability details
Good in A Room
Good in A Room How to Sell Yourself (and your Ideas) and Win Over Any Audience By Palmer, Stephanie (Book - 2008 ) CD- 650.1 P176g All copies in use Availability details
Full Engagement!
Full Engagement! Inspire, Motivate, and Bring Out the Best in your People By Tracy, Brian (Book - 2011 ) 658.314 T761f 2011 Available in some locations
It's Not What You Sell, It's What You Stand for
It's Not What You Sell, It's What You Stand for Why Every Extraordinary Business Is Driven by Purpose By Spence, Roy (Book - 2011 ) 658.4012 S744i 2011 Available in some locations
Battling Big Box
Battling Big Box How Nimble Niche Companies Can Outmaneuver Giant Competitors By Dubroff, Henry (Book - 2009 ) 658.022 D819b 2009 Available in some locations
HR for Small Business
HR for Small Business An Essential Guide for Managers, Human Resources Professionals, and Small Business Owners By Fleischer, Charles H. (Book - 2009 ) 658.3 F596h 2009 Available in some locations
Choosing the Right Legal Form of Business
Choosing the Right Legal Form of Business The Complete Guide to Becoming A Sole Proprietor, Partnership, LLC, or Corporation By Fontana, P. K. (Book - 2010 ) 346.73065 F679c 2010 All copies in use Availability details
The SBA Loan Book
The SBA Loan Book The Complete Guide to Getting Financial Help Through the Small Business Administration By Green, Charles H. (Book - 2011 ) 658.15224 G7955s 2011 Available in some locations
Raising Capital
Raising Capital Get the Money You Need to Grow your Business By Sherman, Andrew J. (Book - 2012 ) 658.15224 S553r 2012 Available in some locations
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Description

Running your own business is tricky. The library is here to help put you on the right path and make educated decisions on the many questions that you face. Here are some great books to read along the journey.


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app07 Version gurli Last updated 2014/12/09 10:52