The Face-to-face Book
Why Real Relationships Rule in A Digital MarketplaceBook - 2012
Shares secrets to harnessing the power of word-of-mouth marketing, challenging popular misconceptions while explaining how to render a brand a subject of profitable conversation.
Publisher: New York : Free Press, 2012
Edition: 1st Free Press hardcover ed
Branch Call Number: 658.872 K2923f 2012
Characteristics: xv, 287 pages : illustrations ; 24 cm